Blubay is an official Ford dealer in Tuscany, based in Pisa, Livorno, Cecina, Piombino and Lucca.
With Ford, we are engaged in SEO, SEM and social media strategies. Sponsored search engine advertising campaigns are constantly updated by curating keyword advertising in order to generate quality traffic. Keyword-related online advertising follows pay-per-click (PPC): the advertiser buys the keywords most related to the searches that the potential buyer might make but pays only if the user clicks on the ad. Through the use of SEM tools we can monitor the progress of campaigns and analyse the site and competitors in order to determine the most appropriate strategy.